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Behind the Scenes: How We Create Our Stunning eCard Designs

Ever wondered how our gorgeous eCards come to life at Eco2Greetings? Do we employ a team of elves? Are our designers actually caffeine-powered wizards with a flair for fonts and animations? Well… not exactly, but you’re not too far off.

In the spirit of transparency (and a touch of theatrical flair), we’re pulling back the digital curtain to reveal how our eco-conscious, eye-catching eCards are born. Strap in—it’s a whirlwind of pixels, puns, and sustainable pizzazz.


Step 1: The Big (Green) Idea

Every card starts with a spark. That could be a funny team chat about sloths in Santa hats, a global holiday on the horizon, or just someone saying, “Wouldn’t it be great if a birthday card featured a tap-dancing pineapple?” Spoiler: it would be.

Our creative team then gets to work brainstorming concepts that are not only beautiful, but on-brand and planet-friendly. We keep a keen eye on trends, cultural moments, and seasonal occasions—but we always ask ourselves:

“How can we make this fun, thoughtful, and totally waste-free?”

Step 2: Sketch, Scribble, Sip More Coffee

With the idea in place, the design team breaks out their tablets, sketchbooks, and occasionally—old-school post-it notes. They sketch, tweak, sip (repeat), and bring concepts to life with initial layouts. Characters are developed, animations planned, and color palettes chosen that say “joyful” without screaming “neon highlighter meltdown.”

We focus on:

  • Clean, crisp design
  • Eye-catching movement and flow
  • Fonts that are stylish, but not illegible at 7am on a Monday

And no glitter. Seriously. That stuff’s a microplastic nightmare.

Step 3: Animation Nation

Once the artwork gets the green light (pun intended), it’s time for motion! Our animators step in to breathe life into each scene. Whether it’s twinkling stars, a waving snowman, or a penguin doing the cha-cha, every detail is pixel-perfect.

We keep file sizes lean to reduce digital carbon output—because even data has a footprint, and we like to keep ours teeny-tiny (like baby squirrel-sized).

Step 4: Sound On

An eCard without sound is like tea without biscuits—still nice, but lacking a little something. We carefully select music and sound effects that enhance the mood without annoying your colleagues when the volume is accidentally maxed.

Think:

Zero air horns (unless, of course, it’s for Gary’s big retirement bash)

Jolly jingles

Gentle strums

Step 5: Copy That

Our writers step in with punchy, pun-filled, or poetically heartfelt messages—crafted to make people laugh, cry, or high-five their screen. Whether you’re sending love, thanks, or seasonal cheer, we make sure your words hit the mark.

Every message is:

  • Gender-neutral
  • Inclusive
  • Lightly proofread by at least one person holding tea

Step 6: The Eco-Stamp of Approval

Before any eCard hits your inbox, it goes through our eco-checklist:
✅ Optimised file size
✅ Green hosting principles
✅ Zero printing, shipping, or glitter disasters
✅ Packed with planet-loving purpose

We’re not just pretty pixels—we’re on a mission to help businesses reduce their environmental impact without losing their charm (or sense of humour).

Step 7: It’s Alive!

Once the card passes the final test, it’s ready to be launched into the Eco2Greetings universe, ready to spread joy to inboxes everywhere.

Because if there’s one thing we love more than designing beautiful eCards… it’s making you look brilliant while saving the planet.


So There You Have It

A not-so-secret peek into our business eCard creation process. It’s equal parts design, heart, animation, and eco-conscious ambition. Next time you send one of our cards, just know it’s backed by a whole team of passionate creatives who care deeply about two things: making people smile—and making the planet proud.

Now go forth and send something stunning. Preferably one of ours. 🌍💚

Trusted for more than 10 years by some of the world's bigged brands.

Canon
AT&T
Air Canada
Marriott
IBM
Samsung